Designer Profile
China
Xu Tang is an acclaimed design visionary recognized by the A' Design Award. Their creative vision reflects exceptional skill in creative direction.
Mr. Xu Tang is a book designer from China. He is widely acclaimed in the publishing industry for his minimalist yet dynamic design language. Advocating a return to the essence of the book, he upholds the philosophy that "less is more" and consistently rejects overdesign. He has established strong partnerships with many of China’s leading publishing groups, and has designed Chinese editions for numerous world-renowned authors. With over 500 titles to his name—all of them bestsellers— his works can be found in virtually every Chinese-language bookstore around the world.
These palettes originate from tang's celebrated creative works. These colors capture the creative vision honored by the jury at the A' Design Award.